Every Apple Mac announcement so far

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Apple iMac M4 lifestyle shot

Last week, Apple promised a week of new Mac announcements in the near future. Well, the future is now, and Apple has unveiled a new Mac device and released Apple Intelligence.

Let’s not waste any time. Here are all of the announcements Apple made this week.

Apple Mac week: Every announcement made

Apple isn’t disappointing with its week of announcements. Here’s what we know about so far.

Apple Intelligence is out now

Apple Intelligence on every Apple device

It’s here.
Credit: Apple

Hey, remember earlier this year when Apple announced its suite of AI features? Some of those are out now.

Apple confirmed on its Newsroom blog that the first wave of Apple Intelligence features are now available on iPhone, iPad, and Mac. If you have a device in one of those product families made within the last two years or so, you now have access to features like Rewrite and Proofread, which can help you craft the perfect email. Siri has also become more conversational, while a new Photos app feature lets you erase unwanted objects from the frame using AI.

Journalists should also take note because the Notes and Phone apps now allow users to “record, transcribe, and summarize audio,” per Apple’s blog post. If you want to make custom AI-powered emoji, though, you’ll have to wait until the next batch of features drops.

A new M4-powered iMac

Apple M4 iMac in different colors

Pink!
Credit: Apple

Surprise! There’s a new iMac, starting at $1,299. It runs on Apple’s latest in-house M4 chip, which Apple claims gives it big performance boosts over the M1 iMac. No word on how it compares to the M3 model, though. Regardless, Apple claims it’s up to 1.7x faster than the M1 model. It also comes in seven colors: silver, blue, purple, pink, green, yellow, and orange.

Apple also updated the included peripherals, such as the keyboard and mouse, with USB-C ports. Here are some other noteworthy specs:

  • 24-inch 4.5K display

  • 12MP front camera

  • 16GB starting RAM, up to 32GB

  • Four USB-C Thunderbolt 4 ports

  • Apple Intelligence features

All of that sounds great, but the big selling point is obviously the pink model.

This article will be updated as more announcements come in.

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