Apple’s iPhones might get pricier this fall.
This is according to a new report from the Wall Street Journal, which cites people familiar with the matter as saying that Apple is “weighing price increases” for its fall iPhone lineup.
The tariff ping-pong that the Trump administration has been playing with China (the two countries agreed on Monday to greatly reduce the recently imposed sky-high tariffs) is certainly partially to blame — and that’s despite Apple saying that it moved most of its U.S.-bound production to India. According to the WSJ, Apple is still producing its high-end phones, including the iPhone Pro and Pro Max, in China.
Apple, however, reportedly doesn’t want to blame any price increases on tariffs — though it’s unclear whether or not the company will justify the higher prices with new features, either.
There’s also no word on just how much pricier Apple’s iPhones might be come fall.
Right now, Apple’s iPhone 16 starts at $799, while the iPhone 16 Pro starts at $999. The iPhone 17 lineup will reportedly have an entirely new member, a super-thin model presumably called the v, which will likely replace the “Plus” model. Bloomberg’s Mark Gurman previously said that this model will start at roughly $899.
